The Natural and Organic Cosmetics Shop: Kosmetik-Bazar
A Bedrock of Natural Cosmetics Shops and Always Up to Date
The first natural cosmetics shop in Bremen: how it all began
The Kosmetik Bazar today - the natural cosmetics shop in Bremen
Meanwhile, the thirtieth anniversary of the Bremen Cosmetics Bazaar is approaching. The natural cosmetics scene has developed rapidly and the Number of natural cosmetics brands offered in the cosmetics bazaar has exceeded 100 long...
The cosmetics bazaar is a magnet for all natural cosmetics lovers. But even those who haven't had much to do with natural cosmetics will find what they are looking for here. The selection is huge and always up to date. The well-trained staff knows the assortment like the back of their hand and responds to every customer request with empathy and expertise.
Natural and Organic Cosmetics Brands in The Cosmetics Bazaar:
5 favourites of the natural cosmetics shop in Bremen
Sabine's favourites in the natural cosmetics shop in Bremen include above all brands where everything revolves consistently around one active ingredient and set the trends in the development of new active ingredients for natural cosmetics.
Oceanwell and Santaverde are therefore two of their favorites.
At Oceanwell as a certified, marine natural cosmetic, the focus is on the optimal marine active ingredients for the skin. The brand, which is managed by marine biologists, is constantly researching how marine collagen and algae can be used in innovative ways.
The certified natural cosmetics brand Santaverde has dedicated itself entirely to the use of the aloe vera plant. The fact that in the meantime the aloe flower is also used for natural cosmetics is particularly exciting for the boss of the Bremen cosmetics bazaar.
Mádara and Annemarie Börlind as an innovative active ingredient cosmetic in the field of natural cosmetics are also among Sabine's favourites. Mádara scores with very innovative formulas, like the new IMMU line. Annemarie Börlind stands out with its research and use of active ingredients such as Ectoin and extracts from trembling mushrooms. Both natural cosmetics brands are ideal for customers who are switching from conventional cosmetics to natural cosmetics and for women who love the combination of the latest technologies with the principles of natural cosmetics.
The fifth brand i+m conquered the hearts of Sabine and her team at the natural cosmetics store in Bremen. i+m is solid, vegan, certified and honest natural cosmetics. The offer is clear. There is something for all demands...
Good Example for Perfect Retailer Support
What these 5 natural cosmetics brands have in common is that they look after their retailers very well. Information and training materials on news are provided in a timely manner. Original products for the team to try are sent unsolicited. This is important in order to understand and sell the products well.
Sabine would like to see this kind of support for her natural cosmetics shop in Bremen from all natural cosmetics brands.
In the following interview, Sabine tells us what role the natural and organic cosmetics seals play in her specialised shop.
Interview with Sabine Reermann on the Role of Natural Cosmetics Seals
What values, requirements and expectations do you associate with the natural and organic cosmetics seals?
Everything that we understand today by "genuine" natural cosmetics, and everything that will coin this term in the future, must be controlled and protected - with the help of modern technology and well-founded expertise, non-influential and objective, in order to achieve the greatest possible transparency.
Do natural cosmetics seals influence your product range choices?
When listing new products, the seals play a major role. They generate trust among us and the customers.
Do natural cosmetics seals influence sales? If so, how?
For many customers, the natural cosmetics market is very confusing, not least because the term is not protected. This gives rise to uncertainties and a seal is often a decision-making aid.
What do you wish for the future?
For the "seal jungle" a better clarity and for the natural cosmetics market, the ongoing research of new raw materials and the development of innovative care lines.
Current Opportunities for Natural and Organic Cosmetics Shops
The chances for specialist shops are very good! - finds Sabine from the natural cosmetics shop in Bremen
Sabine from the natural cosmetics shop in Bremen: You have to be able to smell, taste and touch natural cosmetics. On-site comparisons are also important. In addition, the sound advice of the customers is the be-all and end-all.
The long-term success of a natural cosmetics shop also depends on the regular product range adjustment off. The presentation and the selection of the brands needs Movement - a certain flow. This also includes the Lists of new brands. If a brand is not accepted by customers in a certain place in the store, it often helps to place it differently and to think about the Type of presentation ...to think about it. For Sabine the "Face of the brand" be tangible for customers - no "best of" presentation as a colourful mixture of different brands.
The great chances of success for natural cosmetics stores lie in the combination of all these points. Together with the local characteristics, this creates the very individual and unmistakable character of each store - it becomes a unique selling point in the truest sense of the word.
What New Natural and Organic Cosmetics Shops Should Keep in Mind
Sabine’s tips that she would like to give to new natural and organic cosmetics shops:
- Allow five years for the business to become profitable.
- Always keep up to date; take every product training you can get and do your own training on every brand.
- Have regular staff training. Your staff should know the special features and unique selling points of the products, as well as your target customer groups. This will give them a sense of which products they can recommend to which customers.
- Consultation with customers about product selection requires understanding, sensitivity and well-founded expertise.
- Get people with an affinity for cosmetics or—optimally—with a high interest in natural and organic cosmetics into your team. The technical subtleties can be learned, but motivation and passion for cosmetics you either have or not.
Sabine Reermann and her team at Bremer Kosmetik-Bazar, the natural cosmetics shop in Bremen, are known for their fun, enthusiasm and in-depth knowledge.
Businesswomen like Sabine are the backbone of the retail trade and belong among the pioneers of the natural and organic cosmetics sector. Pioneers of the natural cosmetics industry.
OSTERTOR COSMETICS BAZAAR
Fon: 0421 - 701699
Monday - Friday 10 am - 6:30 pm
Saturday 10 am - 4 pm
Connect with the Kosmetik Bazar:
If there is a lockdown, products can be ordered by phone or email and picked up in the shop. If you live within easy cycling distance of the Kosmetik Bazar, you can also have your natural & organic cosmetics delivered.
Brands you can buy here:
Photo Credits: Pictures by Kosmetik Bazar, Authentic Eco, Kitera Dent, Joran Quinten, and Joanna Kosinska on Unsplash
Thanks to the Model: @annemarie_smn and photographer: Nextstep Pictures , @finn_hckf